Write data-driven sales messages on scale with Zefram 23.2.2023. With the ability to automate data-driven and personalized messages at a large scale, Zefram combines the best of two worlds. In sales, effective communication is key to success. Personalized messages have been shown to boost sales results, but they…
Zefram modernizes prospecting and frees up salespeople’s time 31.1.2023. Through the help of artificial intelligence, companies get higher cost-effectiveness and reliability in repetitive sales work tasks, such as prospecting. This frees up salespeople’s time for more productive tasks. Currently, there are big ongoing changes in sales work. The…
Sales is changing – Three positive impacts of artificial intelligence 16.12.2022. Artificial intelligence changes B2B sales work, and provides new solutions in the early stages of the sales process. Just like many other professions, sales is expected to change in the near future. We live in a digital world with artificial intelligence…
Automation vs. Business Process in Sales 19.8.2022. We take for granted that many things cannot be automated. This is easier said than proved. For instance creativity, that cannot be automated, nor pushed, right? Art surely seems to be on the path to automation (3 minutes with…
Teaching machines to communicate value in sales 10.4.2022. Sales is often perceived as a sleazy and untrustworthy profession, but it doesn’t have to be that way. By teaching machines to communicate better than humans, we can create valuable conversations that are based on evidence and data. Typical…
Zefram comes from Stealth – The future of negotiations 10.4.2022. The future of negotiations In negotiations, humans are likely to make long-term errors due to a number of factors such as stress, insecurity, or fear of rejection. When it comes to utilizing data, let’s face it, humans are not…
Zefram backed by VC’s and angel investors 9.8.2021. This text was written by our CEO, Tuomas Rasila in August 2021. Although there have been many changes at Zefram since then, our philosophy remains. This company was founded a year ago. We believe computers can find and build better…